When designing and building speakers I use OmniMic. It's perfect for that but when it comes to basic Blu-ray or Home Theater setup I rely on a much less expensive and much more convenient device, the $30 Dayton iMM-6 calibrated microphone. Dayton provides calibration files via their website which make this almost a laboratory piece of equipment. It works in your cellphone or tablet. I personally use it on an Android along with Audio Tool which will read the calibration file and adjust the levels accordingly.
One of the main benefits of this device is how deep and flat it goes and is therefore more accurate than the old SPL meter method. It's much easier to set your speaker levels, including your subwoofer using it and your tablet than any other way I know. It also has outputs for a mini-jack so you can use test signals from your iPhone/Android device simultaneously. You can use a cable like this one to connect it to your stereo inputs.
If you are a DIY hobbyist and want to build your own speakers or want to do detailed acoustical analysis of your listening environment this is also the perfect front end for Room EQ Wizard but you will need an adapter cable from it to your PC or laptop.
The only real downside of this is that it's tiny and I'm constantly misplacing it after I use it.
